Fill Your Leads & Customers Pipeline

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No matter how much doom and gloom greets us on a daily basis, the fact of the matter is that businesses and consumers are STILL BUYING. But what if you don’t have a steady flow of potential buyers in the first place?

The lead article in MediaMinister’s latest newsletter, Communiqué for Success, can help turn any solopreneur practice or small business into a systematic lead-generating workhorse.

To read the full article and gain *hidden links* to recent CfS newsletter editions, you’ll have to become a subscriber. (That’s a good thing, by the way, or so CfS readers tell me!) As well as being FREE, you’ll receive a business-building report and audio CD that can dramatically improve sales simply for signing up and trying it out.

Subscribe here.

Recent CfS newsletter issues cover:

  • 5 Ways to Get ANY Business Out of a Slump
  • How to Get People to Buy From You
  • Create a Buzz for Your Business With Twitter
  • Can the X Factor Help Your Business?
  • Be a Client Magnet
  • Recession-Proof Your Business
  • Stand Apart from ‘Me-Too’ Competitors
  • Stop! Don’t Post that Letter!
  • Common Mistakes that Can Kill Business
  • Subscribe here.

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    Is A Business Blog Worth It?

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    I’m often asked if my blog works on a business level, and whether it’s “worth it” in the short and long term.

    I say yes! For me, keeping a blog works on several different levels. As well as being good for business (some clients have found me via my blog), it helps to keep up the traffic on my main website . There’s also the all-important creative element – as a writer, it’s important to find some creativity in everyday writings. Well, you could sometimes call my writing more of a rambling, but I do try. 🙂

    With MarketingMoment, my aim is to combine revealing the core of who I am with good, solid content that is useful for those times when one thinks, “Help! I need new business – and fast!”

    To make it worthwhile, I’d say you really need to be posting to your blog at least once per week. Ideally more. (I initially aimed for 2-4 posts per week, but soon found that running two businesses and wearing all hats for each meant that I had to settle for a more realistic 1-3 posts per week.) And for ideas for your blog, keep in mind your target market at all times.

    Remember: there is no business with customers. And a blog helps you attract and keep in touch with current and potential customers.

    What about you? Do you have a blog? If so, why, and how is it for you?

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    Five Tips To Jump-Start A New Business

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    1. Create a brand. Print up small but important things such as business cards with a professional logo to present a good image.
    2. Ramp up online. Websites today are one of the most important tools when creating a business. Make sure you establish yourself on the internet so that customers have somewhere to learn about you.
    3. Make your first sale. The first sale is always the hardest, but once you have the ball rolling, there will be no stopping you.
    4. Customer testimonials. Start building the credibility of your business from day one. Get customers to write up a testimonial. And be sure to seek permission to use any unsolicited praise.
    5. Build a campaign. Be creative. Quantify on any good opportunity that comes your way; anything from a special promotion to a big event can be used in the campaign to get your name out there.

    Source: Start Your Business magazine, issue 14, p28

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