Picture by ‘ShareAlike License’ from Cory Doctorow via flickr
“I have all the marketing books and info but still have a problem in the actual ‘doing’ — I still struggle to create that perfect ad/leaflet/flyer…”
At any given point in time, there are a number of major conversations going on inside the heads of your prospective customers. This is partly down to the increasing demands on our time and attention… What’s more, your target market will only be aware of a small portion of this inner talk.
So you can appreciate why trying to sell anything online, via a classified ad, or a letter, wherever can be nigh on impossible. Until you find a way to stop all that mind chatter.